International Marketing Service
Our International Colleagues
We have plenty of experience with international clients, and over the years have built up an enviable portfolio of trusted collaborators across the world. Whether we can help manage your international profile, or simply make a trusted introduction, do let us know.
Polartec and #Follow Contador Campaign
With Polartec fabrics becoming ever more popular in the cycling market, offering breathability and protection from the elements, Polartec decided to test it to the max by teaming up with one of the world’s best riders: Alberto Contador. The Team’s summer and winter race kit features Polartec fabrics: the brand recognises and appreciates the future-focused vision of cycling held by the Team founded by the Contador brothers. Polartec® realised that this is the ideal environment to develop and test innovative cycling products with the help of the athletes from the team. We worked with trusted agencies from around the globe on promoting Polartec’s sponsorship of the Fundacion Contador Team and helped run a highly successful competition. Cycling enthusiasts were encouraged to enter a competition to win a place on a training camp with the Fundacion Contador Team and Alberto himself. The competition was run across 10 countries and required entrants to cycle 1,000 km in one month [[or less]] in order to be in with a chance of winning. A very successful team effort on all parts resulting in 10 lucky winners travelling to Gran Canaria to train with Contador and his team kitted out in their new Polartec gear.