for the outdoor active lifestyle

Posts from the News category

Down – What’s the Fluff?

From fresh spring mornings to deep winter frosts, it’s a lovely time of year to get outside and experience nature. But first, we’ve all got to dig out our warmest winter jacket so we don’t freeze to death in the meantime. Down-filled jackets have become a top choice...

Aquapac’s New Medical Collection

As growing numbers of children and young people develop diabetes and asthma, one small British company wants to ensure these health conditions don’t impact on their ability to get outside and enjoy an adventurous life.We talked to Tim Turnbull, Chief Executive of...

Looking back at ISPO

February was ISPO month for the Spring team. Eleven of our clients, including first-timers Darn Tough Vermont socks, showed off their latest and greatest collections and innovations, spending three days in a very snowy Munich. Here’s our take on the good, the great...

Fail to plan, and you plan to fail

Being part of the industry this won’t be news to you but, just in case it slipped your mind, next month is ISPO – the world leading international trade fair that’s become a trends barometer for the sports and active lifestyle industry.A busy time for us and our...

The power of training

With foot-fall down on our high streets, maximising every opportunity to upsell is more important than ever in retail.Spring works with former store manager - turned sales rep turned training provider - Jake Wiid to provide support to our clients, “In my time in...

How to hold successful media events

Written by Jo Lowe, Spring PR Events are a huge part of what we do at Spring PR and the whole team gets involved in the planning, preparation and execution.  The success of an event is often judged on the basis of media attendance. [gallery...