This month also featured the Photography and Video Show at the NEC in Birmingham, where Spring client Country Innovation showcased their collection of outdoor wear designed for professional and amateur photographers.
Spring’s Helen went along to find out about the newest and best gadgets on the market, including drones, cameras, lenses, microphones, bags, tripods – you name it! You could see it, touch it, test it and buy it. It was also a fantastic opportunity to learn from content creation experts in their field all about lighting, sound, apps, planning and preparation.
Country Innovation Founder, Maria Chilvers, spent four days at the show and found it successful:
“After winning awards for our Traveller Jacket and Raptor Waistcoat in the photography magazines due to their unique design and attention to detail, we decided to enter the main stage arena and exhibit for the first time at The Photography Show at the NEC. It has certainly opened up a whole new market for us. As well as meeting many core Country Innovation customers, we talked the talk to a whole variety of new photographers from all walks of life.
“We had an extremely busy four days at the Show, with a huge amount of interest for our brand new Aperture Jacket which has been specifically designed for the photography market. In addition to making new consumer contacts, we have also had some really good trade enquiries from leading camera retailers. Onwards and upwards!”